Through its support for theatre arts, Fineco is committed to enhancing Italy's cultural heritage by promoting projects of excellence that celebrate the country’s richness and artistic tradition.
Fineco renews its commitment to the promotion of culture by also approaching the world of theatre. Supporting cultural initiatives is not only a way to make art more accessible to a wide audience, but also a way to promote culture as an engine of progress within society.
Through the promotion of the arts, Fineco invests in the enhancement of Italy’s cultural heritage, which represents a unique treasure in global terms, while strengthening its deep ties with the territory.
By specifically supporting initiatives that celebrate the local traditions and artistic heritage of our country, Fineco not only contributes to the protection of this cultural wealth, but also supports art as a bearer of new visions, capable of moving people and making them reflect, overcoming cultural barriers and raising awareness of fundamental issues.
Teatro Petruzzelli
Fineco supports the Teatro Petruzzelli with a main sponsorship that lasts until the end of 2026.
The Teatro Petruzzelli is the most prestigious theatre in Bari and Apulia, being the fourth largest Italian theatre and the largest private theatre in Europe.
As a main sponsor, Fineco will accompany the programming of the Teatro Petruzzelli Foundation through a three-year partnership.
This long-term agreement will ensure that the Foundation can better set out its business plan. With a long-term vision, the theatre will be able to more effectively manage the necessary investments for the development of the calendar of events and artistic productions, as well as maintenance and infrastructural adjustments, with a focus on sustainability. In addition, this continuity will make it possible to support and enhance the art and craft schools linked to the Foundation, fostering the training of new talents and contributing to the growth of the local cultural heritage.
The Teatro Petruzzelli in Bari represents excellence at national level: symbol of a tradition rooted in the Apulian territory, but also a stage for innovation and experimentation. Its programming, which combines past and present, attracts a wide and diverse audience, involving spectators of all ages.
Known for its commitment to the production of classical works of great prestige, the Teatro Petruzzelli offers a repertoire that ranges from the great titles of the opera tradition, such as La Bohème and Turandot, to lesser-performed operas and world premieres, establishing itself not only as a guardian of tradition, but also as a promoter of new forms of expression.
Teatro della Pergola
From the 2024/2025 season, Fineco will become the main sponsor of the Teatro della Pergola.
A three-year partnership has been signed between Fineco and the Teatro della Pergola that stems from the sharing of fundamental values such as excellence, innovation, attention to people's lives and a deep commitment to the new generations.
Over the course of its long history, the prestigious stage of the Teatro della Pergola in Florence has hosted operas, plays and renowned stars of the artistic and cultural scene. Today, the theatre continues to renew itself by offering not only classical works but also contemporary productions, thus combining tradition and innovation.
This partnership with the Fondazione Teatro della Toscana, which will last until December 2026, will allow the Teatro della Pergola to continue experimenting with new forms of expression, broaden its horizons and attract an increasingly diverse audience.
Fineco is proud to support initiatives that highlight young talent, helping to build a bridge between the rich theatrical tradition of the past and the new modes of artistic expression of the future.
In 2025, the Teatro della Pergola will be celebrating a century of activity that has made it a national monument: an achievement that testifies to its importance and value in the Italian and international cultural context. We stand alongside the Teatro della Pergola, sharing its forward-looking vision, stimulating public debate and courageously addressing the most topical issues of contemporary society.
Together, Fineco and the Teatro della Pergola will continue to write new pages in the annals of Italian theatre, promoting culture as a common heritage and as a catalyst for development and change.
Teatro Sistina
From 2024, Fineco will be the main sponsor of the Teatro Sistina for two consecutive seasons, supporting not only the theatre’s prestigious programme, but also the shows produced by Peeparrow Entertainment, an Italian musical production company of excellence.
With this partnership, Fineco is reaffirming its commitment to promoting theatrical art as a tool for cultural and personal growth, helping to make art accessible to an ever wider audience.
The Teatro Sistina in Rome is one of the most famous and emblematic Italian theatres, also known internationally thanks to the famous stars who have performed on its stage.
For many years, this cultural institution has combined tradition and innovation, offering audiences Italian and international works that reflect the latest trends in the theatre scene.
As main sponsor, Fineco is supporting the Teatro Sistina on its path of continuous development and improvement, strengthening its ties with the territory and the community.
This partnership is further evidence of the values that Fineco promotes on a daily basis: innovation, proximity to people and support for initiatives that make a difference to community life.
